REVIEWS:
"… a compelling political story … [Marsh has] an eye for captivating details."- Ralph Atkins, Financial Times, 2nd February 2009
“…an exciting, interesting and very readable history of the euro…It is not just for economists or financiers. It’s a must-read for anybody running a business…David Marsh has researched his subject extensively…accessing both official and unofficial records…detailed description of key events and personalities adds colour, interest, and understanding to the evolution of the euro, making for an exciting read.”
- Sir Geoffrey Mulcahy, Management Today
“Marsh has achieved the seemingly impossible feat of making what the Brits tend to regard as a boring topic, best avoided, into a great story. What is more, it manages to be balanced, examining all the topical, as well as historical, issues ….”
- William Keegan, The Observer
“Marsh has achieved the seemingly impossible feat of making what the Brits tend to regard as a boring topic, best avoided, into a great story. What is more, it manages to be balanced, examining all the topical, as well as historical, issues ….”
- William Keegan, The Observer
“… [a] very entertaining book … This account takes us right back to the beginning, to Charlemagne and beyond to show that monetary union has always been a potent symbol of territory and authority … and Marsh describes the intergovernmental wrangling in great style, including some incidents never before reported.”
- David Lascelles, Financial World
“… [an] important and highly readable book … Marsh brings to life the historical genesis, birth pangs and now remarkable achievements of [the Euro] … [Marsh is] one of the best German and European correspondents of The Financial Times – and a man who has better contacts in the German banking and political class than anyone else in the world … we now have a very good history of the currency written in a very non-technical and accessible way.”
- Denis MacShane, Tribune
“… entirely readable. Uncovering hitherto untapped archival material, [Marsh] adds to our understanding of the events that led up to the launch of the single currency … a gripping account ….”
- Stewart Fleming, European Voice
“…gripping … Mr. Marsh’s book has extra value because it draws on hundreds of interviews with the bigwigs involved in setting up the Euro … and is built on the foundation of his earlier history of Germany’s Bundesbank. The result is an indispensable guide to monetary union.” - Economist
“There are not many economists in Marsh’s generation who have been present at so many of the vital moments or who can call on such an impressive roster of interviewees as background research. He is especially good on the way that the two great European projects of our time – economic and political union – have counteracted each other.”
- Philip Collins, The Times
“… [An] excellent new book.” -David Smith
DESCRIPTION:
This book is the first comprehensive political and economic account of the birth and development of the Euro. Today the Euro is the supranational currency for fifteen European countries and the world's second largest reserve currency. David Marsh tells the story of the rivalries, intrigues, and deal-making that brought about a currency for Europe, and he analyzes the achievements and shortcomings of its first decade of existence. While the Euro represents a remarkable triumph of political will, great pressures are building on the single currency. Drawing on more than 100 interviews with leading figures associated with the Euro, and scores of secret documents from international archives, Marsh underscores the Euro's importance for the global economy, in particular for the U.S. and British economic and political agendas.Hidden facts and fresh insights from The Euro: how the legacy of France and Germany's tortuous relations affects the Euro; why the UK is unlikely to accept the Euro before 2025; the impact on the Euro of the US credit crisis; how the Euro has rebounded against the aspirations of its founders; how Italy and Spain have massively lost competitiveness; and, why radical changes must be adopted to prevent a European upheaval.
AUTHOR BIOGRAPHY:
Read more about David Marsh, strategic adviser, banker and author.
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SUBJECT CLASSIFICATIONS:
Economic systems
Public finance
ADDITIONAL INFORMATION:
Illustrations: Illustrations
Number of Pages: 352
Dewey: 332.494